FACEBOOK ADS / ONLINE RETAIL
$85,000+Reported Facebook campaign revenue within 45 days
- $8,000 in Facebook ad spend
- Results within 45 days of launch
- Facebook result from a broader SEO + social project
SOCIAL
A full feed and an empty inbox is the same problem.
Social isn’t a posting calendar. It’s how the market decides if you’re the firm to call. The work should build recognition, create inbound interest, and give buyers a clear path to a meeting.
- You work directly with Bear
- No proposal before diagnosis
- We’ll say if it’s not a fit
PROOF / REAL CLIENT CASE STUDIES
Paid social. A business result.
Selected Facebook advertising and combined Google + Facebook work from Bear’s career.
Bear Newman / Career ExperienceSelected work from Bear’s career, including work before Bear Impact.
GOOGLE + FACEBOOK ADS / LEAD GENERATION
729%Annual marketing ROI, before other business costs
- $141,666 average monthly revenue
- $17,083 average monthly marketing investment
- Combined Google and Facebook result
Figures supplied by Bear Newman. Client identities withheld. These are historical results; the case studies explain the reporting basis and limitations.
THE COST OF LEAVING IT ALONE
Present. Not remembered.
A steady stream of content means little if buyers cannot explain why you matter.
Attention without a next step.
People see the work, but have no clear reason to start a conversation.
Reports your sales team can’t use.
The numbers look busy while the questions buyers actually ask go unanswered.
THE JOB
Become the firm they remember when the need becomes real.
Not this.
A full feed maintained for its own sake.
This.
A recognizable point of view, useful evidence, and a presence that helps the right buyer decide to call.
THE STRATEGY, IN VIEW
From familiar to first call
Be recognizable before you are needed.
A consistent point of view helps the right people remember what you stand for.
Answer the question behind the hesitation.
Make your thinking and your work useful to the buyer’s decision.
Give familiarity somewhere to go.
A clear invitation turns interest into a conversation your sales team can use.
Illustrative strategy · Not a client result.
WHAT WE ACTUALLY CHANGE
The result the work is for.
Recognition that holds.
Give the market a consistent understanding of who you help and why your approach matters.
Inbound with a reason.
Connect useful content to a problem the right customer is ready to discuss.
A presence sales can use.
Answer the questions and objections your team hears before a buyer agrees to meet.
HOW A SESSION WORKS
Bring the problem.
Leave with a decision.
01
Bring the evidence.
Your profiles, the last 90 days of results and inbound messages, the questions your sales team hears, and the one number you care about.
02
Diagnose the problem.
We look for the gap between what your presence says, what your buyers need to hear, and what happens when they respond.
03
Make the call.
Keep what works, change the work, or stop funding the wrong thing. Agree on what the evidence supports next.
OUR STANDARDS
How we decide whether to take the work.
There is a business job to do.
We can name the customer, the next step, and the outcome that makes the work worth doing.
The brief can be challenged.
You want a recommendation, including one that changes the work or stops it.
We can see the evidence.
We have access to the results and the people who can explain what happens after an inquiry.
We will not
- Confuse activity with progress.
- Prescribe before seeing the problem.
- Accept a brief we do not believe in.
BEFORE YOU BOOK
Questions worth asking.
Do you guarantee rankings, virality, or leads?
No. We take responsibility for whether the channel is doing a job, how we measure it, and what we recommend when it is not. We do not promise a result we cannot control.
Is this a content package?
No. We will not sell countable units. We decide what the work needs to change, then prescribe a scope around that outcome.
What should I bring to the session?
Your profiles, the last 90 days of results and inbound messages, the questions your sales team hears, and the one number you care about.
What if we’re not a fit?
We say so on the call. You can implement the direction with your team, and we will not write a proposal for work we do not believe you need.
How is this different from the last agency?
We connect the social presence to the sales conversation. Recognition and inbound quality matter; a busy feed is not the scorecard.