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CASE STUDY / SEO & CONVERSION / E-COMMERCE

Make The
Visit Count.

In the first 10 months of SEO management, this e-commerce project reported its conversion rate improving from 0.4% to 3.5%. Search visibility and the ability to convert visitors belonged in the same growth conversation.

Bear Newman / Career ExperienceSelected work from Bear’s career, including work before Bear Impact.

THE RESULT, IN VIEW

More Of Each Visit.

+3.1Percentage-point increase

Conversion rose from 0.4% to 3.5% during the first 10 months of SEO management.

Conversion Rate: Before & AfterConversion rate

The two reported conversion rates are shown on a shared scale starting at zero. Intermediate observations and the conversion-event definition were not supplied.

Source: Bear Newman’s project summary.

01 / THE ENGAGEMENT

Visibility & Conversion, Together.

The case summary covers organic traffic, keyword rankings, and conversion during an e-commerce SEO engagement. It reports a conversion rate of 0.4% at the starting point.

02 / THE RESULT

From 0.4% To 3.5% Conversion.

The reported conversion rate reached 3.5% during the first 10 months of SEO management. The comparison shows improvement in the share of visits converting, alongside the project’s search work.

03 / THE BUSINESS LESSON

The Visit Is Only The Beginning.

Bringing people to a website and helping them take the next step are connected jobs. Measuring conversion keeps the discussion focused on what happens after someone arrives.

About These Figures

Conversion rates and the 10-month period are from Bear Newman’s project summary. The conversion-event definition and exact reporting dates were not specified. Revenue is not included in this case summary.

YOUR BUSINESS. YOUR NEXT MOVE.

What Would Better
Marketing Mean For You?

Start with the customers you want to win, your current performance, and the decisions that could move your business forward.

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YOUR NEXT MOVE / 15 MINUTES

Your Goals.
A Clearer Next Step.

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